A female entrepreneurship mastermind group reached out for help developing a custom brand for a networking event they were planning.
The idea was to create a space for local business owners to meet one another and to create momentum for community and commerce.
The clients wanted the brand to be fun, sophisticated and to represent the downtown space where they would host their initial event.
I created a modern but fun logo with a cityscape image mark. Each building in the mark represents the 5 founding members of the mastermind group.
The clients loved the logo and the event was a smashing success.